Let's

Let's

meet

meet

your

your

future

future

teammate!

teammate!

Let's
Let's
meet
meet
your
your
future
future
teammate!
teammate!

Santa Clara

|

3:06 PM

I am Aish

I am Aish

I am Aish

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F

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Designer

Designer

Designer

I design clarity from complexity—transforming intricate technologies and products into intuitive, actionable, and empowering experiences.

I design clarity from complexity—transforming intricate technologies and products into intuitive, actionable, and empowering experiences.

I design clarity from complexity—transforming intricate technologies and products into intuitive, actionable, and empowering experiences.

Santa Clara

|

3:06 PM

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ABOUT

For over 7 years, I've designed and led end-to-end experiences that serve not just users, but customers, employees, and businesses alike.

For over 7 years, I've designed and led end-to-end experiences that serve not just users, but customers, employees, and businesses alike.

For over 7 years, I've designed and led end-to-end experiences that serve not just users, but customers, employees, and businesses alike.

Based in the San Francisco Bay Area, I've worked across the full spectrum, from fast-moving startups to global enterprises, delivering design solutions that scale, adapt, and drive measurable impact.

Based in the San Francisco Bay Area, I've worked across the full spectrum, from fast-moving startups to global enterprises, delivering design solutions that scale, adapt, and drive measurable impact.

Based in the San Francisco Bay Area, I've worked across the full spectrum, from fast-moving startups to global enterprises, delivering design solutions that scale, adapt, and drive measurable impact.

My experience spans diverse industries, including AI, Data Center, Quote-to-Cash, Supply Chain Management, Contract Lifecycle Management, and more.

My experience spans diverse industries, including AI, Data Center, Quote-to-Cash, Supply Chain Management, Contract Lifecycle Management, and more.

My experience spans diverse industries, including AI, Data Center, Quote-to-Cash, Supply Chain Management, Contract Lifecycle Management, and more.

Whether it's streamlining enterprise workflows, shaping AI-driven interfaces, or improving user adoption, I bring a systems-thinking mindset and human-centered approach to every challenge.

Whether it's streamlining enterprise workflows, shaping AI-driven interfaces, or improving user adoption, I bring a systems-thinking mindset and human-centered approach to every challenge.

Whether it's streamlining enterprise workflows, shaping AI-driven interfaces, or improving user adoption, I bring a systems-thinking mindset and human-centered approach to every challenge.

I believe great design should feel simple, and that simplicity is the result of carefully balancing user needs, business goals, functional requirements, and technical constraints. That's where I thrive.

I believe great design should feel simple, and that simplicity is the result of carefully balancing user needs, business goals, functional requirements, and technical constraints. That's where I thrive.

I believe great design should feel simple, and that simplicity is the result of carefully balancing user needs, business goals, functional requirements, and technical constraints. That's where I thrive.

WORK

Work that elevates Design… as an equal and strategic partner!

Work that elevates Design… as an equal and strategic partner!

Work that elevates Design… as an equal and strategic partner!

Equinix Logo
Equinix-GPT | Case Study 01

Case Study 01

Equinix-GPT

Redesign

Mobile-first

GenAI

Driving enterprise transformation to unleash productivity with a unified GenAI experience, delivering 35% efficiency gains.

Equinix Logo
Data Center Knowledge Base | Case Study 02

Case Study 02

Data Center Knowledge Base

0→1

Mobile-first

Data Center Ops

Streamlining global data access via a central Knowledge Base for 250+ data centers, boosting search efficiency by 60%.

Blue Yonder Logo
API Catalog | Case Study 03

Case Study 03

API Catalog

0→1

AI / ML

Developer Experience

Redefining the developer experience toward an easy-to-navigate API Catalog, designed to cut onboarding time by 40%.

Session AI Logo
Foundation Product Suite | Case Study 04

Case Study 04

Foundation Product Suite

0→1

AI / ML

Predictive Intelligence

Designing for results, slashing task time by 50% and unlocking 25% revenue growth with Fortune 500 buy-in.

Equinix Logo
Equinix-GPT | Case Study 01

Case Study 01

Equinix-GPT

Redesign

Mobile-first

GenAI

Driving enterprise transformation to unleash productivity with a unified GenAI experience, delivering 35% efficiency gains.

Equinix Logo
Data Center Knowledge Base | Case Study 02

Case Study 02

Data Center Knowledge Base

0→1

Mobile-first

Data Center Ops

Streamlining global data access via a central Knowledge Base for 250+ data centers, boosting search efficiency by 60%.

Blue Yonder Logo
API Catalog | Case Study 03

Case Study 03

API Catalog

0→1

AI / ML

Developer Experience

Redefining the developer experience toward an easy-to-navigate API Catalog, designed to cut onboarding time by 40%.

Session AI Logo
Foundation Product Suite | Case Study 04

Case Study 04

Foundation Product Suite

0→1

AI / ML

Predictive Intelligence

Designing for results, slashing task time by 50% and unlocking 25% revenue growth with Fortune 500 buy-in.

Equinix Logo
Equinix-GPT | Case Study 01

Case Study 01

Equinix-GPT

Redesign

Mobile-first

GenAI

Driving enterprise transformation to unleash productivity with a unified GenAI experience, delivering 35% efficiency gains.

Equinix Logo
Data Center Knowledge Base | Case Study 02

Case Study 02

Data Center Knowledge Base

0→1

Mobile-first

Data Center Ops

Streamlining global data access via a central Knowledge Base for 250+ data centers, boosting search efficiency by 60%.

Blue Yonder Logo
API Catalog | Case Study 03

Case Study 03

API Catalog

0→1

AI / ML

Developer Experience

Redefining the developer experience toward an easy-to-navigate API Catalog, designed to cut onboarding time by 40%.

Session AI Logo
Foundation Product Suite | Case Study 04

Case Study 04

Foundation Product Suite

0→1

AI / ML

Predictive Intelligence

Designing for results, slashing task time by 50% and unlocking 25% revenue growth with Fortune 500 buy-in.

Spoiler alert... here’s the secret sauce behind the impact!

01
User-Centered Design

Every decision starts with the user, prioritizing usability, accessibility, and intuitive interactions to craft experiences that resonate.

02
Customer–Employee–Business Experiences

Designing for the holistic ecosystem, balancing customer needs, employee workflows, and business goals to drive measurable impact.

03
Product Strategy

Shaping product vision, aligning cross-functional direction, and setting well-defined, actionable short-term and long-term goals.

04
0→1 Product Design

Leading the product journey from first sketch to launch, translating vision into value through thoughtful, end-to-end design execution.

05
Future-Ready & Scalable

Building adaptable systems that scale with teams and technology, while evolving consistently with brand, business, and market shifts.

06
Enterprise Design Thinking & Advocacy

Positioning design as a strategic force, championing alignment, securing executive buy-in, and driving continuous innovation.

07
Internal Communication & Team Branding

Fostering a strong design culture, meaningful visibility, and team connection through purposeful collaborative engagement.

08
Industry Best Practices

Applying proven methods with an eye on the future, bridging timeless principles with modern standards and emerging industry trends.

Don’t just take my word for it… take theirs!

EXPERIENCE

The journey unfolded… so I designed it!

Equinix | Showreel | Image 1
Sep 2022 — Dec 2024
Senior UX Designer

B2B

B2B

Enterprise IaaS

Enterprise IaaS

Cloud

Cloud

GenAI

GenAI

Quote-to-Cash

Quote-to-Cash

Data Center Ops

Data Center Ops

Spearheaded the design of enterprise-scale, end-to-end experiences across AI, data center operations, and internal tools, delivering scalable, user-centered solutions that enhanced employee productivity, streamlined operations, and fostered cross-functional engagement.

Spearheaded the design of enterprise-scale, end-to-end experiences across AI, data center operations, and internal tools, delivering scalable, user-centered solutions that enhanced employee productivity, streamlined operations, and fostered cross-functional engagement.

Equinix | Showreel | Image 1
Blue Yonder | Showreel | Image 1
Jul 2020 — Sep 2022
Senior UX Designer

B2B / B2C

B2B / B2C

Enterprise SaaS

Enterprise SaaS

Cloud

Cloud

AI / ML

AI / ML

Supply Chain Management

Supply Chain Management

Led the design of developer tools, supply chain management platforms, and internal applications, crafting cohesive, high-impact experiences that accelerated onboarding, boosted product adoption, and strengthened executive alignment around UX strategy.

Led the research and design of developer tools, supply chain management platforms, and internal applications—crafting cohesive, high-impact experiences that accelerated onboarding, boosted product adoption, and strengthened executive alignment around UX strategy.

Blue Yonder | Showreel | Image 1
Birdeye | Showreel | Image 1
Feb 2020 — Apr 2020
Product Designer

B2B

B2B

SMB SaaS

SMB SaaS

CX

CX

Reputation Management

Reputation Management

Marketing Automation

Marketing Automation

Drove early research and design for the new Referrals product, partnering with Product and Customer Success to shape a focused MVP grounded in user needs and business goals.

Drove early research and design for the new Referrals product, partnering with Product and Customer Success to shape a focused MVP grounded in user needs and business goals.

Birdeye | Showreel | Image 1
Session AI | Showreel | Image 1
Mar 2019 — Feb 2020
Founding Designer

B2B / B2C

B2B / B2C

Enterprise SaaS

Enterprise SaaS

Cloud

Cloud

AI / ML

AI / ML

Predictive Intelligence

Predictive Intelligence

Steered the end-to-end redesign of the foundational product suite, shaping intuitive, enterprise-grade experiences across the intelligent customer engagement platform, campaign management, and analytics dashboards. Championed systems design, product strategy, and cross-functional collaboration to improve usability, deliver measurable business value, and fuel pipeline momentum with Fortune 500 clients.

Steered the end-to-end redesign of the foundational product suite, shaping intuitive, enterprise-grade experiences across the intelligent customer engagement platform, campaign management, and analytics dashboards. Championed systems design, product strategy, and cross-functional collaboration to improve usability, deliver measurable business value, and fuel pipeline momentum with Fortune 500 clients.

Session AI | Showreel | Image 1
ModelN | Showreel | Image 1
Feb 2017 — Aug 2017
UX Designer
Intern

B2B

B2B

Enterprise SaaS

Enterprise SaaS

Cloud

Cloud

Quote-to-Cash

Quote-to-Cash

Revenue Management

Revenue Management

Conducted a user research initiative during the annual RainMaker event, translating insights into UX enhancements for the Life Cycle and Browse Catalogue features, streamlining user navigation.

Conducted user research during the annual RainMaker event, translating insights into UX enhancements for the Life Cycle and Browse Catalogue features, streamlining user navigation.

Conducted user research during the annual RainMaker event, translating insights into UX enhancements for the Life Cycle and Browse Catalogue features, streamlining user navigation.

ModelN | Showreel | Image 1
Apttus | Showreel | Image 1
Jun 2016 — Aug 2016
UX Designer
Intern

B2B

B2B

Enterprise SaaS

Enterprise SaaS

Cloud

Cloud

Quote-to-Cash

Quote-to-Cash

CPQ

CPQ

CLM

CLM

Created core user personas through interviews, journey mapping, and collaborative workshops, embedding end-user insights, product strategy, and business requirements into Apttus' UX playbook.

Created core user personas through interviews, journey mapping, and collaborative workshops, embedding end-user insights, product strategy, and business goals into Apttus' UX playbook.

Created core user personas through interviews, journey mapping, and collaborative workshops, embedding user insights, product strategy, and business goals in Apttus' UX playbook.

Apttus | Showreel | Image 1
RIT | Showreel | Image 1
Aug 2015 — May 2018
Master of Science
MS
MS
Human-Computer Interaction (HCI)
Human-Computer Interaction
HCI

UCD

UCD

Research Methods

Research Methods

Interaction Design

Interaction Design

Web Design

Web Design

Mobile Design

Mobile Design

Developed deep expertise in user-centered design, usability testing, prototyping, and mixed-methods research. Collaborated with interdisciplinary teams to design accessible, inclusive, and engaging digital experiences. Applied a multidisciplinary approach, integrating psychology, design, and technology to solve complex UX challenges across diverse platforms.

Developed deep expertise in user-centered design, usability testing, prototyping, and mixed-methods research. Collaborated with interdisciplinary teams to design accessible, inclusive, and engaging digital experiences. Applied a multidisciplinary approach, integrating psychology, design, and technology to solve complex UX challenges across diverse platforms.

RIT | Showreel | Image 1
USA
India
MOODBOARD

This year’s moodboard… concerts, carry-ons, and creative detours!

This year’s moodboard… concerts, carry-ons, and creative detours!

This year’s moodboard… concerts, carry-ons, and creative detours!

Post Malone
The BIG A** Stadium Tour
Oracle Park, San Francisco
Tue, Jul 01, 2025
06:30 PM

Section

Club Level 223

Row

D

Seat

3

Post Malone
The Weeknd
After Hours Til Dawn Tour
Levi's Stadium, Santa Clara
Tue, Jul 09, 2025
07:00 PM

Section

103

Row

16

Seat

23

The Weeknd
The Lumineers
The Automatic World Tour
Chase Center, San Francisco
Tue, Aug 05, 2025
07:30 PM

Section

-

Row

-

Seat

-

The Lumineers
Benson Boone
American Heart World Tour
Chase Center, San Francisco
Wed, Oct 01, 2025
08:00 PM

Section

-

Row

-

Seat

-

Benson Boone
Yosemite National Park, California
Balloon Museum | EmotionAir • San Francisco, California
Sensorio • Paso Robles, California
Grand Canyon National Park, Arizona
Yosemite National Park, California
Balloon Museum | EmotionAir • San Francisco, California
Sensorio • Paso Robles, California
Grand Canyon National Park, Arizona